Emotionally Connected Web Sites


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Thursday, October 20, 2005

Creating online relationships - one conversation at a time . . .

Why do we make our lives so hard when they really don't have to be . . .??

I was just talking with a client about the copy on his Web site. He was troubled:

"I wish I could write as if I were just talking with one visitor at a time" he said. "But there are so many people coming to my site - I feel like I have to reach all of them at once!"

Guess what I said: "Yes, there are many visitors reading your copy - but they're reading it one at a time! Have a one on one conversation with each of them."

He was so relieved - and he made his life so much easier!